Upcoming Events

Girlfriends Weekend

March 6-8

During Girlfriends Weekend, you’re invited to spend three days shopping, dining and indulging in Downtown Holland with your best gal pals! Your registration fee includes a Girlfriends Weekend swag bag, a coupon book full of savings, fun hands-on activities at participating businesses, the chance to win great giveaways, Friday evening entertainment at various Downtown bars and a Sunday brunch buffet at Alpenrose Restaurant!

St. Patrick's Day Parade

Saturday, March 14

The event will kick off with a spectacular St. Patrick’s Day Parade at 12:00 pm. The parade begins at the Eight Street Marketplace and travels east up Eighth Street until it reaches the Curragh Irish Pub and New Holland Brewing Company Restaurant and Pub (on the corner on Eighth Street and College Avenue).. Irish dancers, bagpipers, and kilt-wearers are just a few of the parade highlights!

Tulip Time Festival

May 2-10

This experience is so much more than tulips… with national and local entertainment, world-renowned Dutch Dancers, artisan markets, fireworks, breathtaking sights just off the shores of Lake Michigan and some of the largest parades in Michigan, Tulip Time is truly an experience you don’t want to miss. Make plans now to visit us for our 91st Tulip Time Festival May 2–10, 2020!

Holland Farmers Market

May 13

Every Wednesday & Saturday, Local farmers offer freshly-picked fruit and vegetables of every variety, beautiful bouquets of flowers and plants for home and garden. A wide variety of baked goods (including breads, pies and cookies), all natural honey and maple syrup and farm fresh cheese, eggs, and meats are also available, in addition to sweet treats, healthy snacks and much, much more!

Street Performer Series

June 11 - August 27

Every Thursday, from June 11 through August 27 from 6:30pm – 8:30pm, musicians, caricature artists, face painters, jugglers, magicians and even aerial acrobats will entertain visitors strolling along the 8th Street. Enjoy the sights and sounds of street performers every Thursday evening while you’re out shopping and dining in Downtown Holland!

Celebrate & Save

July 4

Celebrate and save big in Downtown Holland on Wednesday, July 4! Wear red, white or blue that day and and receive at least 20% off one item at participating businesses. Just look for the participating business signs when you’re out shopping and dining in Downtown Holland on the 4th of July!

Art in the Park

August 1

The annual fine arts and crafts fair, Art in the Park, is always the first Saturday of August in Holland, MI. The event draws one of the largest influxes of visitors to the city on a single day, second only to Tulip Time. Up to 300 artists and artisans from eight states will be displaying their work. Art in the Park is the main fundraiser to support Holland Friends of Arts commitment to bringing about awareness and encouraging the creative talents in the Holland area.

Downtown Holland Sidewalk Sales

August 7

Head to Downtown Holland for the biggest sale of the year! Friday and Saturday from 10a-8p! The Downtown Merchants will bring thousands of great deals outdoors for savvy shoppers. You’ll find amazing bargains from Downtown Holland’s unique collection of gift shops, clothing boutiques, art galleries, specialty stores, and more!

Labor Day Truck Parade

September 7

Give a few hours of your Labor Day to honor and celebrate our local workforce which has built one of the best places to live in the entire country! Celebrate the area workforce with a parade of vehicles from local industries. Parade starts at 9:15am.

Live Mannequin Night

September 18

Live Mannequin Night returns to Downtown Holland on Friday, September 18 from 7:00pm – 8:30pm. Grab your family and friends and head to Downtown Holland for a night of shopping, dining and fun.

Marvelous Monday Bargains

Every Monday

Every Monday, we have a great deal on at least one item from our store! Deals are announced via e-mail and on our Facebook page.